I've been thinking alot about our discussions last week on audiences and their power. It's wierd how much power we have in what is thrown in front of us. What's even stranger is that we don't know how much power we have! I always feel like we're just floating along and the media is throwing in front of us random things that we'll consume. But the fact of the matter is, if we don't like it then we won't watch it or listen to it. And more truth would be that these media producers probably have crazy meetings where they discuss what is popular and what is not and how they can reach out to us better, and draw in more of a crowd, which obviously for them means more money.
I think we have made some realization, though, to the fact that we have some level of control over media. With the popularity of youtube and user produced media, we've realized what people like, and put it out there, with great popularity as well. It's almost like we're beating the "big dogs" to the punch, and throwing OUR media out there before they even know what we like. Wonder if they use youtube to see what's popular...
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