Friday, March 5, 2010

olympics

Does anyone else think it's strange how much media popularity that the olympics received this winter? Most winters, I feel like people are not really that much into the olympics, because they simply don't care that much. However, so many people tuned into the olympics this year, and especially for the USA hockey team. The rating for the gold medal game was the highest rated hockey game since the miracle on ice game in the 80's. I just wonder how this has gained so much popularity. Was it advertised more to us? I know that speed skater Apolo Ohno had a lot of advertisements for him, especially with nyquil cold medicine. Maybe that's why these olympics were so highly rated, because we saw it advertised so much. I sometimes wonder how much power advertising really has, but I bet it has more power than we realize.

1 comment:

  1. Ever since I moved to the Northeast US, I've been trying to get that hockey buzz I briefly had in 1991 when the *ahem* Minnesota North Stars lost in the finals to Pittsburgh. (Imagine the BRUINS playing in the finals the week of YOUR college graduation, and you'll see where I'm coming from!) Anyhow, Boston's season this year hasn't been so great at all...though the New Year's Day game at Fenway was a blast to watch. I watched the first game vs Canada (after the first few minutes I confess I thought we were going to get spanked), the six-goal 1st period game vs Finland (right?), and the ill-fated gold medal game too.

    I was all ready for the Bruins again--and they just continue to non-plus us all. Ditto the Celtics, for that matter. Is it April 4 yet?!

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